Brad Paisley Supports the Dollar General Literacy Foundation

Posted Jul 19th 2012 12:10PM by Erin Duvall
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Frederick M. Brown, Getty Images

Brad Paisley wants to help people learn to read, and you can help him simply by snacking! The singer-songwriter has partnered with Dollar General and PepsiCo for "Tune In to Giving," which encourages fans to support the Dollar General Literacy Foundation.

Until Aug. 19, if you purchase a 10-ounce or larger bag of Lay's potato chips (any flavor) and a two-liter Pepsi product at a Dollar General store, you will receive a code on your receipt. Enter the code at DollarGeneral.com and $1 will be donated to the foundation. The minimum total donation will be $50,000, and the maximum will be $75,000.

Doing good isn't the only incentive to enter your code online. Fans will also receive a free music download and will be entered for a chance to win Dollar General gift cards, Brad Paisley memorabilia and tickets to his Virtual Reality World Tour.

Brad will be even be present at most Dollar General stores -- at least in cardboard form, thanks to displays and marketing materials bringing awareness to the foundation, which helps individuals with literacy, obtaining a GED or achieving English proficiency.

Get more information about the campaign here.

Watch an Interview With Brad